Industries · Retail & franchise

Location intelligence for retail and franchise expansion

Rank the next store sites from competitors, residents and roads, and watch every rival opening.

25ready-made templates
6kinds of use case
9one-minute stories
38blocks used
188hours a month saved by them all (an estimate)

Why retail & franchise teams use xMap Flows

Choosing the next store is usually a debate about a broker's shortlist. Expansion teams rarely see how a candidate compares with every other street in the city, and nobody tells them when a rival opens around the corner. xMap Flows counts competitors and complementary shops around each candidate, sizes who lives nearby with Demographics, checks access and road works, and has xMap AI rank the sites with a written reason. Live flows then watch your trade areas every week and tell you the moment the market around a store changes.

Site decisions on instinct

Score every candidate the same way: competitors within a walk, the anchors that draw people, residents by age, and roads into the site.

Rivals open unnoticed

A weekly flow lists new competitor branches near each of your stores, on a map, before the sales figures show it.

Cannibalising your own stores

Find nearest measures the distance from each candidate to your existing stores, so a new site does not take sales from an old one.

Franchise territories argued by hand

Demographics and Nearby places give each territory the same population and competition figures, so territories are fair and defensible.

Expansion, real estate and network planning teams deciding where the next store or franchise goes.

How a flow works for retail & franchise

Every flow reads left to right: something starts it (a schedule, a message, an app event or new rows), it looks at an area, gathers data, lets xMap AI make sense of it, applies your rules, and sends the result where your team works. These are the blocks retail & franchise templates use most.

  1. 1

    Where

    Choose the area: countries, cities, a radius around your own sites, or shapes you draw.

    Area of interest · Find nearest · Travel area

  2. 2

    Data

    Bring in what is there and what is changing.

    Nearby places · Demographics · Map business scan · Weather forecast · Traffic incidents

  3. 3

    AI and your rules

    Score, rank, keep only what is new or fits, and match with your own data.

    xMap LLM · AI agent · Place classifier · Sort and limit · Filter

  4. 4

    Where results go

    Send each result where your team works.

    Email · Show on a map · Reply · Make a report · Google Sheets

Use cases and templates for retail & franchise

Each template is a real flow on live data. Open it, change the city and the kind of place, test it and deploy it. Grouped by what the team wants to do.

Find customers and leads 1 template

See them in the template gallery

Well-run independent owners scored as franchisees.

Every month: well-rated independent shops and cafes in your target cities, with the owner from Apollo, scored by xMap AI as franchisees, approved by the franchise manager, into HubSpot. The best franchisees already run a good shop. Their ratings show it.

Good for
A franchise brand · A franchise broker · A cafe chain expanding
Each run gives
New leads in HubSpot
Time saved
About 2 hours a month (an estimate)

Site selection and expansion 14 templates

See them in the template gallery

Shops that closed this week, each a unit that may soon be free for your next store.

Every Monday: the shops of your city, and the ones that closed since last week, each a unit that may soon be free, scored by xMap AI as a place for your next store, emailed and mapped. The best units go before they reach a broker's list. A shop that closes on a busy street is the first sign a unit is coming free, and this flow tells you the week it happens.

Good for
A fashion chain looking for high street units · A franchise team hunting for small shops · A landlord's agent finding tenants for empty units
Each run gives
A score and reason for each closed shop · An email of the week's closures · A map of the units
Time saved
About 4 hours a month (an estimate)

Where to open next

AIEasyWeekly

Areas of your city scored for a new branch, every week, on a map.

Every week: score areas of your city for a new branch from ratings, reviews and competition, on a map. Expansion decisions start with a shortlist. This flow keeps one up to date from ratings, number of reviews and competition.

Good for
A cafe chain picking the next district · A clinic group planning branches · A gym chain mapping white space
Each run gives
A map coloured by score
Time saved
About 8 hours a month (an estimate)

New apartment buildings with no supermarket nearby, scored as places for your next store.

Every month: apartment buildings that opened in your city in the last year, how many supermarkets and grocery stores are within 1 km of each and who lives around it, the ones with the fewest shops first, scored by xMap AI as a place for a new store and mapped. New homes bring new shoppers before any shop follows them. This flow finds the buildings that opened in the last year with the fewest shops around, so you can be the first.

Good for
A supermarket chain planning convenience stores · A pharmacy group following new housing · A bakery brand looking for new neighbourhoods
Each run gives
A score and reason for each new building · A map of new homes to serve · An email of the best spots
Time saved
About 2 hours a month (an estimate)

Every block of your city scored for a new supermarket, the 20 best on a map.

Every month: who lives in every block of your city, how many supermarkets serve them, people per shop worked out, the 20 most underserved spots checked by an AI agent (anchors and roads around each) and ranked by xMap AI on a map. Expansion teams usually compare a handful of districts by gut feel. This flow looks at every block of the city, counts people and shops, and puts the best gaps on a map.

Good for
A supermarket chain planning the next ten stores · A pharmacy group mapping underserved areas · A convenience franchise picking sites · A landlord pitching units to retailers
Each run gives
A map coloured by score · An email of the 20 best spots
Time saved
About 8 hours a month (an estimate)

Where my rival is and I am not

AI agentAdvancedMonthly

Every rival branch with none of yours within 2 km, with who lives around it.

Every month: every branch of a rival brand in your city, how far each is from your nearest store, the ones with none of yours within 2 km, checked by an AI agent (who lives around, what else is there) and ranked on a map. Where a rival has proven demand and you have no store is the safest place to open. This flow lists those gaps every month.

Good for
A coffee chain chasing a market leader · A fast food brand finding white space · A telecom shop network
Each run gives
A map of gaps · An email of the best ones
Time saved
About 4 hours a month (an estimate)

New shop and restaurant space for rent near Tokyo’s stations, every Monday, best value first.

Every Monday: shop and restaurant space for rent within 500 m of the best-rated train and subway stations in Tokyo, only the new listings, with the rent, size, rent per m2 and the walk to the station, the best value first, emailed and on a map. Good units near a station go within days. The expansion team sees each new one the week it is listed, with the rent per m2 to compare and the walk to the station, without checking the property sites by hand.

Good for
A cafe chain opening in Japan · A retail brand entering Tokyo · A restaurant group looking for its next site
Each run gives
A weekly email · A map
Time saved
About 6 hours a month (an estimate)

The train and metro stations with the fewest convenience stores around them, scored for a new one.

Every month: the train and metro stations of your city, how many convenience and grocery stores are within 250 m of each, the 15 with the fewest, who lives within 500 m, scored by xMap AI as spots for a small store, mapped and emailed. Commuters buy on the way, and a station with no shop next to it is an open door. This flow finds them across the city every month, with the people living around each.

Good for
A convenience store chain · A coffee and snacks kiosk brand · A bakery opening small units
Each run gives
A score and reason for each station · A map of stations to open at · An email of the best spots
Time saved
About 2 hours a month (an estimate)

Your stores that sit within 1 km of each other, with the people around them.

Every month: your stores that have another of your stores within 1 km, with how many people live around each, and how much they overlap from xMap AI, so you can see where branches split the same customers. Two stores too close split the same customers. This flow shows where branches compete with each other before you open another.

Good for
A chain reviewing its network · A franchisor protecting franchisees · A bank planning branch closures
Each run gives
An email of close stores · A map
Time saved
About 3 hours a month (an estimate)

Your city shared into six fair franchise territories by where people live, with a plan for each.

Every month: who lives in every block of your city, the 120 busiest blocks shared out into six compact franchise territories of about the same size, with a plan for each by xMap AI, emailed with a map. Franchisees argue about territories when the lines are drawn by hand. This flow draws compact areas of the same size from where people live, with a note on each, so every franchise starts on fair ground.

Good for
A food franchise brand · A fitness franchise · An education center network
Each run gives
A map of the territories · A plan for each territory by email
Time saved
About 12 hours a month (an estimate)

A monthly expansion committee pack: every block scored, the best 20 investigated, approved, mapped.

Every month: every block of your cities scored for a new store (people, competition, anchors, roads), the best 20 investigated by an AI agent, ranked by xMap AI, approved by your admins, then saved to a sheet, emailed as a committee pack and mapped. Expansion committees decide on a few slides that took weeks to make. This flow rebuilds the pack every month from live data, investigates each spot like an analyst would and waits for your approval before it goes out.

Good for
A supermarket chain planning a year of openings · A pharmacy group · A franchise development team · A real estate fund pitching sites to retailers
Each run gives
A committee pack by email · A shortlist sheet · A map coloured by score · An approval step
Time saved
About 40 hours a month (an estimate)

The five best spots for a one-month pop-up shop.

Every month: the busiest malls, markets and shopping streets in your city, each with how many people live around it, scored by xMap AI for a one-month pop-up, with the best five sent to the brand manager. A pop-up lives or dies by footfall. Ranking spots by people and ratings picks the right one.

Good for
A fashion brand · A direct-to-consumer brand testing stores · A cosmetics brand launching a range
Each run gives
An email
Time saved
About 2 hours a month (an estimate)

Malls with the fewest stores of your category.

Every quarter: shopping malls in your country with how many stores of your category are inside or next to them, the ones with the fewest first, as a list for the leasing team. A mall without your category is a gap you can fill. The leasing team sees them ranked.

Good for
A shoe chain · A retailer’s leasing team · A franchise developer
Each run gives
A Google Sheet
Time saved
About 2 hours a month (an estimate)

Blocks with many residents and no store near, for parcel lockers.

Every quarter: blocks of your city with the most residents and no store of yours within 2 km, ranked, as sites for parcel lockers, with a note by xMap AI. Lockers bring online customers close to home. Blocks far from any store need them most.

Good for
An omnichannel retailer · A parcel locker company · A grocery chain
Each run gives
An email with the list · A map of the results
Time saved
About 3 hours a month (an estimate)

Attractions with many hotels close, scored for a gift shop.

When choosing a souvenir shop site: attractions and museums in your city, each with how many hotels are within 500 m, scored by xMap AI for a gift shop. Souvenirs sell where tourists walk. Attractions near many hotels see the most of them.

Good for
A souvenir shop chain · A museum shop operator · A local crafts brand
Each run gives
An email
Time saved
About 2 hours a month (an estimate)

Competitor watch 5 templates

See them in the template gallery

New places opening within 1 km of each of your stores, every week.

Every week: new places opening within 1 km of each of your stores (a table in My data), only the new ones, by email. A new competitor next door changes a store's numbers. Store managers hear about it the same week instead of the next quarter.

Good for
A retail chain protecting its stores · A pharmacy group watching new pharmacies · A franchise watching each franchisee's area
Each run gives
An email to store managers
Time saved
About 3 hours a month (an estimate)

New shops in the malls you care about, grouped by kind, every week.

Every Monday: shops that opened in the last six months within 300 m of the malls in your city, only the new ones, emailed and mapped. Mall tenancy changes tell you which brands are expanding and which are leaving. This flow keeps a weekly record.

Good for
A brand scouting mall space · A mall leasing team · A retail analyst
Each run gives
An email with the list · A map of the results
Time saved
About 4 hours a month (an estimate)

Every rival branch across your cities, with openings and closures each month.

Every month: every branch of a rival brand across your cities, with what changed since last month (new branches, closed branches), emailed and mapped. A rival's new branches show where it sees demand; its closures show where it failed. Both are worth knowing every month.

Good for
A supermarket chain watching a rival · A pharmacy group · An electronics retailer
Each run gives
A monthly note · A map of rival branches
Time saved
About 4 hours a month (an estimate)

Rivals hiring store managers, read as new store signals.

Every week: job postings for store managers in your cities, one per company, with a note by xMap AI on whether it means a new store, for the expansion team. A rival hires a store manager months before a store opens. This flow reads the signal early.

Good for
A retail chain’s expansion team · A mall leasing team · A retail analyst
Each run gives
An email
Time saved
About 3 hours a month (an estimate)

The new rival shops within 10 minutes’ drive of each of your stores.

Every Monday: the clothing and shoe shops customers can reach within 10 minutes by car of each of your stores (your stores from My data, the areas drawn on the roads), only the new ones, each named after the store area it is in, emailed to the area managers. A rival across town does not take your customers; one ten minutes away does. Drawing each store’s area on the roads keeps the list to the rivals that matter.

Good for
A clothing chain · A shoe retailer · A sports store group
Each run gives
An email
Time saved
About 4 hours a month (an estimate)

Operations and alerts 2 templates

See them in the template gallery

A promotion idea for each store when heat or rain is coming.

Every morning: the 3-day forecast at each of your stores, the ones facing heat or rain, a promotion idea for each from xMap AI, posted to the store channel and emailed. Weather moves what people buy. Store teams get a ready idea for the next three days instead of reacting after the fact.

Good for
A convenience chain · A fashion retailer · A pharmacy chain
Each run gives
A Slack post per day · An email of promotions
Time saved
About 15 hours a month (an estimate)

A weekend staffing note for each store from the forecast.

Every Thursday: the weekend forecast at each of your stores, and a staffing note by xMap AI (more staff in malls when it rains, fewer in street shops), sent to the store managers on Slack. Rain fills malls and empties streets. Staffing for the weather saves wages and sales.

Good for
A store chain · A shopping centre operator · A fashion retailer
Each run gives
A Slack post
Time saved
About 3 hours a month (an estimate)

Market data and research 1 template

See them in the template gallery

One monthly brief on your store network from everything your AI employees found.

On the first of every month: a Market analyst reads what your other AI employees found in the last 30 days (rivals opening near your stores, openings and closures by city, strong fits) and writes one brief with the figures, as a PDF by email and in your Team inbox. Each employee watches its own corner. Once a month the network director reads one page with the figures: rivals near the stores, openings and closures by city.

Good for
A retail network director · A franchise operations team · A head of expansion
Each run gives
A PDF · An email · A Team inbox note
Time saved
About 2 hours a month (an estimate)

Chat assistants and APIs 2 templates

See them in the template gallery

Site advisor chat for the expansion team

AI agentEasyWhen it happens

A chat where your expansion team names any address and gets people, competitors and a verdict.

A chat for your expansion team: they name any address, an AI agent counts the people and the competitors around it live and answers with a verdict. Quick questions about a site should not wait for an analyst. The team asks the chat and gets the numbers in seconds.

Good for
An expansion manager on a site tour · A broker preparing a pitch · A franchise developer
Each run gives
Answers in the chat
Time saved
About 25 hours a month (an estimate)

Store locator chat

AI agentEasyWhen it happens

A chat that finds your nearest stores to any address.

A chat for your website: an AI agent finds the nearest stores to any address someone gives and answers with their address and rating. Shoppers ask where the nearest store is. The chat answers on your site.

Good for
A store chain’s website · A brand with many stockists · A pharmacy chain
Each run gives
A chat page
Blocks
Chat → AI agent → Nearby places → Reply
Time saved
About 25 hours a month (an estimate)

Stories: what teams build

One-minute narrated stories of a flow at work. The scenarios and figures are illustrative, not customer results.

Phone repair

The morning a rival slips, she knows

The challenge. Elsa runs a phone repair shop on Södermalm in Stockholm. Cracked screens and tired batteries pay her rent. Seven repair shops sit within a short walk. When one of them slips, its customers go looking, and she finds out months later. Last spring a rival closed, and its regulars walked straight past her door to a chain store.

The flow. With xMap Flows, Elsa built Sentinel. Every morning at eight, across Södermalm, Sentinel searches the map for phone repair shops, spots any whose rating fell or that closed, explains what it means for her shop, and sends it to her phone on WhatsApp.

The result. In March, Sentinel tells her a rival’s rating fell from four point six to three point eight in two weeks. Elsa puts a same-day promise in her window and online. Within a month, twenty-three new customers mention the other shop by name. When a rival stumbles, Elsa’s door is already open.

7rival shops watched daily
3.8a rival’s rating, from 4.6
23customers who switched

Blocks: Schedule → Area of interest → Map business scan → What changed → xMap LLM → WhatsApp Business

Watch the one-minute story →
Sneakers and streetwear

A pop-up spot that sells out the drop

The challenge. Wei Ling leads retail marketing for a sneaker brand in Singapore. Every month she opens a pop-up store for a new drop. Choosing the spot is a gamble. Her team walks the malls, takes photos, and argues for a week. The last pop-up sat in a quiet corner of a brand new mall, and half the stock went back to the warehouse.

The flow. With xMap Flows, Wei Ling built Watchtower. On the first Monday of every month, from Orchard Road to Tampines, Watchtower finds the malls and food halls, keeps the ones with a high traffic score where people stay longest, picks the top five, explains why each one fits the drop, and turns it all into slides for the team.

The result. This month, Watchtower ranks five spots, with Bugis on top: people there stay well over an hour. The team agrees in one meeting instead of five. The pop-up sells out in nine days, a week faster than the last one. Wei Ling’s team stopped arguing about corners. Now they argue about restocking.

5spots ranked each month
1meeting, not five
9 daysto sell out the drop

Blocks: Schedule → Area of interest → Nearby places → Filter → Sort and limit → xMap LLM → Make a report

Watch the one-minute story →
Eyewear retail

New stores where people reach for reading glasses

The challenge. Priya plans new stores for an eyewear chain in Mumbai. She has the budget for six openings this year. Reading glasses sell to people over forty, but her shortlist comes from brokers and gut feeling. Two stores opened last year in suburbs full of students and young families. One has already closed, and the other barely pays its rent.

The flow. With xMap Flows, Priya built Keystone. Every quarter, across twelve Mumbai suburbs, Keystone counts the people over forty who live there, finds the opticians already open, works out the over-forties for each optician, keeps the six best, and makes the report for the board.

The result. This quarter, Keystone puts Thane and Chembur on top: about nine thousand people over forty for every optician, three times the city average. Priya walks into the board meeting with one report and leaves with six approvals. Priya stopped guessing where customers live. Now she opens where they squint.

12suburbs compared
3xover-forties per optician
6approvals in one meeting

Blocks: Schedule → Area of interest → Demographics → Nearby places → Calculated field → Sort and limit → Make a report

Watch the one-minute story →
Luxury watches

Two hundred dealers, checked every Sunday night

The challenge. Nina manages the dealer network for a Swiss watch brand in Zurich. Two hundred shops sell its watches. Her dealer list is a spreadsheet that ages every day. Shops move, rename or quietly close, and the store finder keeps sending customers to them. A visitor from Tokyo once walked to an address that had become a bakery.

The flow. With xMap Flows, Nina built Meridian. Every Sunday night, Meridian reads the two hundred dealers, looks each one up on the map, spots any that closed, moved or changed their name, updates the dealer sheet, and emails the area manager.

The result. This week, Meridian finds two dealers closed and one moved across the Limmat. By Monday morning the sheet is right, and the store finder reads from it. Nina’s team spends the week selling watches, not checking addresses. Nina’s dealer list no longer ages. It wakes up right every Monday.

200dealers checked weekly
3changes caught this week
0wrong addresses online

Blocks: Schedule → My data → Map business scan → What changed → Google Sheets → Email

Watch the one-minute story →
Organic cosmetics

One clean prospect list, every shop once

The challenge. Jonas leads sales for an organic cosmetics brand in Hamburg. His team of five sells to concept stores and beauty shops. Their prospect list comes from three places, so the same shop shows up two or three times. Reps call stores that already stock them. One owner in Ottensen got four calls in a week, and asked them to stop.

The flow. With xMap Flows, Jonas built Prospector. Every Monday at eight, across greater Hamburg, Prospector finds the beauty and concept stores, searches the map for zero-waste and organic shops, keeps each shop once, leaves out the ones that already stock the brand, scores how well each one fits, and puts them in the team’s prospect sheet.

The result. This Monday, the sheet holds thirty-one fresh shops, each listed once, best fit first. No rep calls a current stockist. In a month the team opens nine new accounts, and the shop in Ottensen orders its first box. Jonas’s team stopped calling the same shop four times. One call is enough now.

31fresh shops a week
0calls to stockists
9new accounts in a month

Blocks: Schedule → Area of interest → Nearby places → Map business scan → Remove duplicates → Match with my table → xMap LLM → Google Sheets

Watch the one-minute story →
Retail banking

Cash machines that follow the street, not last year

The challenge. Mei runs the cash machine network for one of Shanghai’s largest banks. Her team looks after four hundred machines across the city. Every year she decides which machines to move, using last year’s withdrawals. But streets change fast: a mall opens, a market closes, and a busy machine goes quiet. Moving one costs a small fortune, so a wrong guess hurts twice.

The flow. With xMap Flows, Mei built Atlas. On the first day of each quarter, Atlas takes the bank’s four hundred machines, counts the shops and restaurants within three hundred metres of each, gives each machine a busy score, picks the quietest twenty, and adds them to the team’s network plan.

The result. This quarter, Atlas flagged twenty quiet machines. Six stood on streets where most of the shops had closed. Mei’s team moved those six first, and checked the other fourteen on the ground. Mei stopped moving machines on last year’s numbers. She moves them to where people are.

400machines checked each quarter
20quiet machines flagged
6moved first, no guessing

Blocks: Schedule → My data → Nearby places → Calculated field → Sort and limit → Microsoft Excel 365

Watch the one-minute story →
Mobile retail

Where Lima buys phones, and has no store

The challenge. Andres plans where a big mobile phone company opens its stores in Lima. Lima has grown fast, out into districts like Comas and Ate. His store map is ten years old. People there ride an hour into the centre to buy a phone, or give up and buy from a street stall. He cannot see which districts want a store.

The flow. With xMap Flows, Andres built Radar. Every quarter, across all of Lima’s districts, Radar finds every phone shop, repair stall and accessory store, sorts them into clean categories, measures how far each one is from the company’s nearest store, keeps the ones more than three kilometres away, and maps where they cluster.

The result. Radar finds twelve hundred phone shops in clusters more than three kilometres from any store. The biggest are in Comas, Ate and Villa El Salvador. Andres opens two stores there in spring, and both reach their target in the first month. Andres found his next stores by following the phone shops.

1,200phone shops far from a store
3districts with no store
2new stores, on target

Blocks: Schedule → Area of interest → Map business scan → Place classifier → Find nearest → Filter → Show on a map

Watch the one-minute story →
Retail HR

The store closed. Its people walked into new jobs.

The challenge. Oliver is HR director at a large department-store chain in London. In six weeks its Croydon store closes, and forty people need new jobs. He wants to place every one of them, not just hand out a leaflet. His team searches job sites at night, and the jobs they find are an hour away, or already gone. Most staff will only start looking after the doors close.

The flow. With xMap Flows, Oliver built Bridge. Every Monday until the store closes, around Croydon, Bridge finds the shop and warehouse jobs within ten kilometres, finds the hiring manager at each, matches each job to the colleagues who fit it, and emails the whole store the week’s list.

The result. Every Monday, all forty get a list of jobs near home, each with a named hiring manager. Oliver’s team makes the introductions. When the doors close, thirty-one have new jobs, and nine more have interviews booked. The store still closed. Thirty-one of its people walked straight into new jobs.

31placed before closing
9more with interviews booked
10 kmor closer to the store

Blocks: Schedule → Area of interest → Job postings → Apollo → xMap LLM → Gmail

Watch the one-minute story →
Supermarkets

Water on the shelves before the heat arrives

The challenge. Khalid runs supply for a supermarket chain with forty stores across Dubai. Summer is his hardest season. When a heatwave hits, water, ice and cold drinks fly off the shelves in hours. Store managers phone in their orders too late, and the trucks are already out. Last August, nine stores ran out of water on the hottest weekend of the year.

The flow. With xMap Flows, Khalid built Shelf. Every day at five in the morning, Shelf reads the forty stores, checks the forecast at each one five days ahead, keeps the stores facing forty-five degrees or more, works out the extra water, ice and cold drinks each one needs, adds them to the restock sheet, and tells every store manager in Teams.

The result. On Sunday, Shelf sees forty-seven degrees coming on Thursday for the stores inland. Twenty-two stores get extra stock on Tuesday’s trucks, two days early. That Thursday, not one water shelf goes empty. The heat still comes to Dubai. Khalid’s shelves are just ready first.

5 daysof warning
22stores restocked early
0empty water shelves

Blocks: Schedule → My data → Weather forecast → Filter → Calculated field → Google Sheets → Microsoft Teams

Watch the one-minute story →

All 137 stories →

The blocks behind it

Blocks are the building pieces of every flow. These are the ones retail & franchise templates and stories use, most used first. Each has its own page with its settings, examples and a short film.

ScheduleTriggerStarts the flow on a timetable.EmailActionSends one email per run with all the items, or one email per item.Area of interestWhereSets where the flow looks: countries, cities or specific places, or areas you draw on a map.xMap LLMxMap AITell the AI what to do in plain words.Nearby placesxMap dataPlaces around a point from xMap’s own places database (300M+ places, refreshed every month): pick the types of place (more than 5,000, such as Restaurant, Cafe, Pharmacy, Hospital or Gas station, or aShow on a mapActionShows the results as points on a map, with the area of interest.Sort and limitLogicPuts the items in order, and can keep only the first ones: the 10 best rated, the 20 nearest, the highest fit scores.DemographicsxMap dataWho lives in an area: the number of residents, men and women, and nine age groups, from xMap’s population grid (hexagons of about 0.1 km², about 100 countries).My dataYour dataBrings in a table you uploaded or a list you saved on the My data page: your stores, customers, target accounts or sites.FilterLogicKeeps only the items that match a rule.Calculated fieldLogicAdds fields worked out from the others: a number, a text or a yes/no.AI agentxMap AIAn AI agent: for each incoming message it thinks, uses the blocks you link to its Tools port (data, xMap AI, lookups, your tables, other flows, apps), remembers the conversation and writes an answer in {{reply}}.Map business scanxMap dataFinds businesses on online maps live: name, category, rating, address, phone, website and whether it is open.Only newLogicLets through only the items this flow has not found before, so a daily flow sends only what is new.Find nearestWhereFor each place, finds the nearest of your own points from a CSV you upload, for example the nearest ambulance to each accident or the nearest branch to each new lead, and adds its name and the distance.Google SheetsAppCreate, edit, and collaborate on spreadsheets onlineWhat changedLogicLets through only the places this flow found before whose details changed since: closed, a rating that moved, a new phone or website, a new name or address, or any field you name.Weather forecastxMap dataThe weather forecast (Open-Meteo, from national weather services) for up to 16 days: temperature, rain, wind and UV.Traffic incidentsxMap dataRoad closures, roadworks and other incidents on online maps right now, with where they are.SlackAppChannel-based messaging platformChatTriggerStarts the flow when someone writes in its chat: the chat window in the editor, or a chat page you can share or put on your website.ReplyActionAnswers whoever started the flow, on the same channel: the app or system that called its Webhook / API gets the answer back, and a message from Slack, WhatsApp, Telegram, Teams, SMS, Outlook or DiscorApprovalLogicStops the run until someone says yes.Make a reportActionTurns the items that reach it into a clean PDF report with your logo and colour: the summary an xMap LLM block wrote for the whole list, the figures, charts of kinds and cities, a map and the list.Place classifierxMap AIAssigns clean categories and merges duplicate places.Job postingsxMap dataLive job postings: who is hiring, for what, and where.Remove duplicatesLogicKeeps one of each item when the same one arrives more than once, for example from two searches that overlap.ApolloYour dataThe people to talk to at each company, and the company’s details, from your own Apollo account (apollo.io): decision makers by job title with their LinkedIn and work email; or the company’s size, induRegional data sourcesxMap dataxMap’s regional datasets: pick a country, then a dataset, such as real estate transactions in Saudi Arabia, property for rent or for sale listed right now in the United States, Japan and the United ArSplit by territoryLogicShares the items out between your reps by area: compact territories of about the same size, so every rep gets a fair share close together.Team findingsYour dataReads everything your other AI employees found and turns it into findings with their figures: openings, closures and strong fits by city this week against the week before, rivals’ new branches near yoHubSpotAppPowerful CRM that offers tools for sales, customer service, and marketing automation.Travel areaWhereThe area you can reach within a travel time (15 minutes by car) or a distance by road (10 km), on foot, by bike or by car, from each incoming place or from places you pick.WhatsApp BusinessAppSend text, media and template messages from your WhatsApp Business number.Match with my tableYour dataLooks each incoming item up in one of your tables or saved lists (My data), for example your customers.Microsoft Excel 365AppSpreadsheet software by MicrosoftGmailAppEmail service by GoogleMicrosoft TeamsAppRuns an action in Microsoft Teams.

Every block →

More templates that fit retail & franchise

Made for other roles, useful here too.

Learn and get help

The ideas behind these flows, step-by-step guides and help articles for the blocks this industry uses most. More in Resources, or see how xMap Flows compares with other tools.

Guides and decks

Questions

How does xMap Flows help choose a store location?

For each candidate address, a flow counts the competitors and complementary businesses nearby (Nearby places), the residents and their ages (Demographics), road incidents and works around it, and asks xMap AI to score it out of 100 with the reasons. The ranking lands in a sheet, a map and your email.

Can it watch competitors near our stores?

Yes. Upload your store list in My data, and a weekly flow checks the area around each store for new branches of the brands you name, with Only new so you hear about each opening once.

Does it work for franchise development?

Yes. The same figures for every territory, a ranked list of districts with room for another unit, and leads of local business owners who could become franchisees.

Which data is live?

Live: xMap's places database (300M+ places of more than 5,000 kinds), live business listings from online maps, job postings, road incidents, ships (AIS), satellite pictures, weather forecasts, news from the feeds and pages you choose, travel-time areas and routes on the road network, and residents by age (Demographics, in about 100 countries), live road speeds and congestion (Traffic Flow; it does not count cars), footfall around each place (Mobility Footfall, in most of the world, about 10 days behind), plus regional datasets where xMap offers them, such as cars counted on the roads of the United Arab Emirates (Road traffic history). Catchment returns sample figures for now, and every result made from it says so.

Do I need to write code?

No. A flow is built from blocks on a canvas, from a ready-made template, or by describing it to Ask xMap in a sentence; Ask xMap builds it, tests it and fixes what fails. Developers can also use the API and the MCP server.

How fast can a retail & franchise team start?

Hire one of the AI employees above: answer two questions (the city and the kind of place), or write one sentence to make it yours ("for dental clinics in Lyon, to WhatsApp every Monday"), and it runs in your own account with results you can see. A new account can also type its website and meet three AI employees already tried in its city. Or try the home page first: no account needed.

Can an agency or consultancy offer this to its clients?

Yes. Your logo and colour on the app, emails and reports, emails from your own domain, the app on your own address, and a read-only page for each client with its results, map and weekly report. See the Partners page.

Related industries

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See it on your own city

Run a live search on the home page without an account, or let Ask xMap build the flow from one sentence.