Rivals within 10 minutes’ drive of each store

What it does

Every Monday: the clothing and shoe shops customers can reach within 10 minutes by car of each of your stores (your stores from My data, the areas drawn on the roads), only the new ones, each named after the store area it is in, emailed to the area managers.

In one sentence: Mondays at 08:00, take your table, take the area within 10 minutes by car of each place, find clothing stores and shoe stores in the area, keep only new ones, then email the list to you.

Why it is useful

A rival across town does not take your customers; one ten minutes away does. Drawing each store’s area on the roads keeps the list to the rivals that matter.

Who it is for

Retail & franchise expansion. Expansion, real estate and network planning teams deciding where the next store or franchise goes. Every use case for retail & franchise

Best use cases

• A clothing chain
• A shoe retailer
• A sports store group

What each run gives you

• An email

The time it saves

Mondays at 08:00. Doing the same work by hand takes about 60 minutes each time; it runs about 4 times a month, so it saves about 4 hours a month (an estimate). It is easy: 6 blocks.

The flow, block by block

1. Every MondayTrigger · ScheduleStarts the flow on a timetable.
2. Our storesYour data · My dataBrings in a table you uploaded or a list you saved on the My data page: your stores, customers, target accounts or sites.
3. 10 minutes by car of each storeWhere · Travel areaThe area you can reach within a travel time (15 minutes by car) or a distance by road (10 km), on foot, by bike or by car, from each incoming place or from places you pick.
4. Rival shops in each areaxMap data · Nearby placesPlaces around a point from xMap’s own places database (300M+ places, refreshed every month): pick the types of place (more than 5,000, such as Restaurant, Cafe, Pharmacy, Hospital or Gas station, or a whole group of them) and how far to look.
5. Only new onesLogic · Only newLets through only the items this flow has not found before, so a daily flow sends only what is new.
6. Email me the listAction · EmailSends one email per run with all the items, or one email per item.

Every block can be changed after you use the template: the city, the type of place, the score, where the results go.

Use it now

Answer a few questions, enter your work email, and it runs in your own account, kept running until you pause it. Use this template.