Newly opened businesses for my advertising sales team
New businesses scored as advertisers, with the owner, every weekday.
What it does
Every weekday: businesses that opened in your coverage area in the last 30 days, scored by xMap AI as advertisers for local radio and print, with the owner from Apollo, into HubSpot for the sales team.
In one sentence: Mon–Fri at 08:00, in Manila, find restaurants, retail stores and 3 more, keep only new ones, score and rank them with xMap AI, keep those where fit score ≥ 60, find the Owner, Marketing Manager and General Manager with Apollo, then create company in HubSpot and email the list to you.
Why it is useful
A new business needs to be known fast and has a launch budget. Being the first media seller at the door wins the campaign.
Who it is for
Media, newsrooms & publishing. Newsrooms, broadcasters, publishers and media sales teams who need local stories, audiences and advertisers first. Every use case for media & publishing
Best use cases
- A local radio station’s sales team
- A newspaper’s ad sales
- A digital city guide
What each run gives you
- New leads in HubSpot
The time it saves
Mon–Fri at 08:00. Doing the same work by hand takes about 60 minutes each time; it runs about 21 times a month, so it saves about 21 hours a month (an estimate). It is medium: 9 blocks.
The flow, block by block
- Every weekday morningTrigger · ScheduleStarts the flow on a timetable.
- Our coverage areaWhere · Area of interestSets where the flow looks: countries, cities or specific places, or areas you draw on a map.
- New businessesxMap data · Map business scanFinds businesses on online maps live: name, category, rating, address, phone, website and whether it is open.
- Only new onesLogic · Only newLets through only the items this flow has not found before, so a daily flow sends only what is new.
- Score each one as an advertiser with xMap AIxMap AI · xMap LLMTell the AI what to do in plain words.
- Fit score ≥ 60Logic · FilterKeeps only the items that match a rule.
- Owner from ApolloYour data · ApolloThe people to talk to at each company, and the company’s details, from your own Apollo account (apollo.io): decision makers by job title with their LinkedIn and work email; or the company’s size, industry, revenue and LinkedIn page; or a person from their email.
- Add them to HubSpotApp · HubSpotPowerful CRM that offers tools for sales, customer service, and marketing automation.
- Email me the resultsAction · EmailSends one email per run with all the items, or one email per item.
Every block can be changed after you use the template: the city, the type of place, the score, where the results go.
Use it now
Answer a few questions, enter your work email, and it runs in your own account, kept running until you pause it. Use this template.
How to set it up
- Enrich a list once: A CSV of addresses or companies back with phone, website, rating and an AI score.
- Write to people with Outreach: A first message and follow-ups to each result, approved first, stopping when they reply.
- Build your first flow in ten minutes: From a blank page to a flow that emails you a ranked list every morning.
- Map business scan: A live scan of online maps by type or your own search words.
- How to find companies hiring for a role near you: Hiring signals by role and city, with the company's details and the person to call.
- Data enrichment: Adding details to records you already have.
- How to build a B2B lead list from the map: Every business of a type in your territory, with contacts, scored, in a sheet or CRM.
More for Media, newsrooms & publishing
- Children per school, district by district: Where children live far from a school, as a ready data story.
- Where to put the next billboard: Blocks with many residents and shops, ranked as billboard sites.
- New in town: a weekly column draft: A draft "new in town" column every Thursday, from what opened this week.
- Newsstands near stations, for magazine distribution: Newsstands near every station, for the magazine route list.
- New cinema screens for my film distribution team: Cinemas in your region, chain or independent, with the programmer.
- Brands opening many branches, for sponsorship sales: Brands opening many branches, with a sponsorship angle each.