New outlets on my routes, prioritised, to the nearest rep
New grocery outlets on your routes, each assigned to the nearest rep, every weekday.
What it does
Every weekday: grocery and convenience stores that opened in your cities, only the new ones, prioritised by xMap AI, each matched to the nearest field rep (from your table), on WhatsApp, by email and on a map.
In one sentence: Mon–Fri at 07:00, in Paris and Lyon, find grocery stores, convenience stores and supermarkets in the area, keep only new ones, score and rank them with xMap AI, find the nearest of your points, then send message in WhatsApp Business, email the list to you and show them on a map.
Why it is useful
New outlets go to whoever reaches them first. Each rep gets their own new shops on WhatsApp before the route starts.
Who it is for
FMCG & distribution field sales. Distributors and consumer brands whose reps cover outlets: new shops, routes, channels and stock. Every use case for fmcg & distribution
Best use cases
- A beverage distributor
- A snacks brand
- A tobacco and confectionery wholesaler
What each run gives you
- A WhatsApp list for reps
- An email
- A map
The time it saves
Mon–Fri at 07:00. Doing the same work by hand takes about 60 minutes each time; it runs about 22 times a month, so it saves about 22 hours a month (an estimate). It is medium: 9 blocks.
The flow, block by block
- Every weekday morningTrigger · ScheduleStarts the flow on a timetable.
- My citiesWhere · Area of interestSets where the flow looks: countries, cities or specific places, or areas you draw on a map.
- New grocery outletsxMap data · Nearby placesPlaces around a point from xMap’s own places database (300M+ places, refreshed every month): pick the types of place (more than 5,000, such as Restaurant, Cafe, Pharmacy, Hospital or Gas station, or a whole group of them) and how far to look.
- Only new onesLogic · Only newLets through only the items this flow has not found before, so a daily flow sends only what is new.
- Prioritise with xMap AIxMap AI · xMap LLMTell the AI what to do in plain words.
- Nearest repWhere · Find nearestFor each place, finds the nearest of your own points from a CSV you upload, for example the nearest ambulance to each accident or the nearest branch to each new lead, and adds its name and the distance.
- Send the list to the repsApp · WhatsApp BusinessSend text, media and template messages from your WhatsApp Business number.
- Email me the listAction · EmailSends one email per run with all the items, or one email per item.
- Show them on a mapAction · Show on a mapShows the results as points on a map, with the area of interest.
Every block can be changed after you use the template: the city, the type of place, the score, where the results go.
Use it now
Answer a few questions, enter your work email, and it runs in your own account, kept running until you pause it. Use this template.
How to set it up
- Build your first flow in ten minutes: From a blank page to a flow that emails you a ranked list every morning.
- The xMap Flows browser extension: what is around this business: On a company’s website or a place on a map, one click shows its market and the AI employees to hire for it.
- What xMap remembers about your company: Your city, industry and what you sell, filled in for you and always yours to change.
- Find the nearest of your own sites: Match each result to its closest branch, depot or vehicle.
- Location intelligence: Using where things are, and what is around them, to make business decisions.
- How to find new businesses in a city every morning: A daily list of newly listed businesses of a type, ranked, in your inbox.
- POI data (points of interest): Records of places such as shops, clinics and offices, with their category, position and details.
More for FMCG & distribution field sales
- New outlets, graded and routed to each rep: New outlets graded, researched and routed to the nearest rep, with what to pitch at each.
- Hotels and restaurants to supply, researched: Hotels, restaurants and caterers matched to your products, with the buyer, in HubSpot.
- New outlets to CRM: New restaurants and cafes as leads in your CRM every morning, with a brief for the reps.
- Neighbourhoods without a grocery store: Blocks where people live with almost no grocery store, biggest gaps first.
- Monthly outlet census of my city: Every food outlet in your city, by channel, the ones not in your CRM, every month.
- Independent pharmacies to open: Independent pharmacies, scored, with the owner, into HubSpot every week.