Where my rival brand’s shops are opening
A rival chain’s new stores and which of your outlets they hurt.
What it does
Every week: new branches of a rival’s branded stores in your cities, each with the nearest of your own outlets and a note by xMap AI for the area manager.
In one sentence: Mondays at 08:00, in Istanbul, find convenience stores and supermarkets in the area, keep only new ones, count the grocery stores and convenience stores within 1 km of each, write a summary of each with xMap AI, then email the list to you.
Why it is useful
A new rival store next to your outlets takes their sales. Knowing early lets the team respond.
Who it is for
FMCG & distribution field sales. Distributors and consumer brands whose reps cover outlets: new shops, routes, channels and stock. Every use case for fmcg & distribution
Best use cases
- A brand selling through small shops
- A distributor
- A supermarket chain
What each run gives you
- An email
The time it saves
Mondays at 08:00. Doing the same work by hand takes about 45 minutes each time; it runs about 4 times a month, so it saves about 3 hours a month (an estimate). It is medium: 7 blocks.
The flow, block by block
- Every MondayTrigger · ScheduleStarts the flow on a timetable.
- My citiesWhere · Area of interestSets where the flow looks: countries, cities or specific places, or areas you draw on a map.
- Rival brand storesxMap data · Nearby placesPlaces around a point from xMap’s own places database (300M+ places, refreshed every month): pick the types of place (more than 5,000, such as Restaurant, Cafe, Pharmacy, Hospital or Gas station, or a whole group of them) and how far to look.
- Only new onesLogic · Only newLets through only the items this flow has not found before, so a daily flow sends only what is new.
- My outlets nearbyxMap data · Nearby placesPlaces around a point from xMap’s own places database (300M+ places, refreshed every month): pick the types of place (more than 5,000, such as Restaurant, Cafe, Pharmacy, Hospital or Gas station, or a whole group of them) and how far to look.
- Write the note with xMap AIxMap AI · xMap LLMTell the AI what to do in plain words.
- Email me the listAction · EmailSends one email per run with all the items, or one email per item.
Every block can be changed after you use the template: the city, the type of place, the score, where the results go.
Use it now
Answer a few questions, enter your work email, and it runs in your own account, kept running until you pause it. Use this template.
How to set it up
- Build your first flow in ten minutes: From a blank page to a flow that emails you a ranked list every morning.
- The xMap Flows browser extension: what is around this business: On a company’s website or a place on a map, one click shows its market and the AI employees to hire for it.
- What xMap remembers about your company: Your city, industry and what you sell, filled in for you and always yours to change.
- Ask the map a question: How many of a kind of place, how many people for each, and where the gaps are, answered on the spot.
- Location intelligence: Using where things are, and what is around them, to make business decisions.
- How to find new businesses in a city every morning: A daily list of newly listed businesses of a type, ranked, in your inbox.
- POI data (points of interest): Records of places such as shops, clinics and offices, with their category, position and details.
More for FMCG & distribution field sales
- New outlets, graded and routed to each rep: New outlets graded, researched and routed to the nearest rep, with what to pitch at each.
- Hotels and restaurants to supply, researched: Hotels, restaurants and caterers matched to your products, with the buyer, in HubSpot.
- New outlets to CRM: New restaurants and cafes as leads in your CRM every morning, with a brief for the reps.
- Neighbourhoods without a grocery store: Blocks where people live with almost no grocery store, biggest gaps first.
- New outlets on my routes, prioritised, to the nearest rep: New grocery outlets on your routes, each assigned to the nearest rep, every weekday.
- Monthly outlet census of my city: Every food outlet in your city, by channel, the ones not in your CRM, every month.