Phone retail footprint across India
Phone shops across two big cities, by operator, brand and independent, with a report.
What it does
Every month: phone shops in two big cities, every part searched, sorted by xMap AI into operator, brand and independent stores, each once, the people around them, a footprint report, saved to your database and Google Drive, emailed and mapped.
In one sentence: Monthly on the 1st at 08:00, in Mumbai and Delhi, find cell phone stores in the area, clean up their categories, remove duplicates, count who lives around, work out new fields, write a report with xMap AI, save them to your database, then create file from text in Google Drive, email the list to you and show them on a map.
Why it is useful
Market studies of phone retail are costly and quickly stale. This flow counts every shop each month and keeps the history.
Who it is for
Telecom & connectivity. Mobile operators, internet providers and phone retailers planning shops, dealers and network capacity. Every use case for telecom
Best use cases
- An operator entering a market
- A device brand planning distribution
- A consultant
What each run gives you
- A footprint report
- Data in your database and Drive
- A map
The time it saves
Monthly on the 1st at 08:00. Doing the same work by hand takes about 480 minutes each time; it runs about 1 time a month, so it saves about 8 hours a month (an estimate). It is advanced: 12 blocks.
The flow, block by block
- On the 1st of every monthTrigger · ScheduleStarts the flow on a timetable.
- CitiesWhere · Area of interestSets where the flow looks: countries, cities or specific places, or areas you draw on a map.
- Phone shopsxMap data · Nearby placesPlaces around a point from xMap’s own places database (300M+ places, refreshed every month): pick the types of place (more than 5,000, such as Restaurant, Cafe, Pharmacy, Hospital or Gas station, or a whole group of them) and how far to look.
- Operator, brand or independentxMap AI · Place classifierAssigns clean categories and merges duplicate places.
- Each shop onceLogic · Remove duplicatesKeeps one of each item when the same one arrives more than once, for example from two searches that overlap.
- Who lives aroundxMap data · DemographicsWho lives in an area: the number of residents, men and women, and nine age groups, from xMap’s population grid (hexagons of about 0.1 km², about 100 countries).
- People per shopLogic · Calculated fieldAdds fields worked out from the others: a number, a text or a yes/no.
- Write the footprint reportxMap AI · xMap LLMTell the AI what to do in plain words.
- Save to my databaseYour data · Save to my databaseSaves the items into a table of your own database (PostgreSQL, BigQuery or Snowflake): each field goes into the column of the same name, the others are left out.
- Save the data to Google DriveApp · Google DriveCloud storage and file backup
- Email me the listAction · EmailSends one email per run with all the items, or one email per item.
- Show them on a mapAction · Show on a mapShows the results as points on a map, with the area of interest.
Every block can be changed after you use the template: the city, the type of place, the score, where the results go.
Use it now
Answer a few questions, enter your work email, and it runs in your own account, kept running until you pause it. Use this template.
How to set it up
- Build your first flow in ten minutes: From a blank page to a flow that emails you a ranked list every morning.
- Ask the map a question: How many of a kind of place, how many people for each, and where the gaps are, answered on the spot.
- Count what is around each of your places: Competitors, footfall magnets or services within a distance of each site.
- Compare sites side by side: Two or three spots measured the same way, one column each, the best of every row marked and the best site and why.
- Location intelligence: Using where things are, and what is around them, to make business decisions.
- Site selection: Choosing where to open a store, branch, clinic or facility.
- How to score candidate store sites: Compare sites on residents, competitors and neighbours, with an AI score and a reason.
More for Telecom & connectivity
- Where to open the next phone shop: The most populated blocks with the fewest phone shops, scored and approved.
- Small businesses matched to the right bundle: Small businesses matched to the right bundle, with a pitch, sent to the nearest agent.
- New apartment blocks for door-to-door internet sales: Apartment buildings that opened this year, with the people around each, for your door-to-door internet team.
- Campuses for student plan pop-ups: Campuses scored for a student plan pop-up.
- Independent phone shops to recruit as dealers: Independent phone shops to recruit as dealers, sent to the nearest territory manager.
- New offices that need business internet: New offices that need business internet, with the IT manager, in HubSpot.