Entering a new country: people, rivals and couriers
People, rivals and couriers in a new country, as an entry memo.
What it does
When you look at a new country: its main cities with the people living there, the stores of your main rival and the couriers, summed up by xMap AI as a market entry memo.
In one sentence: Monthly on the 1st at 08:00, in Ho Chi Minh City and Hanoi, count who lives around, find cosmetics stores in the area, find courier services in the area, write a report with xMap AI, then email the list to you.
Why it is useful
A new country is a big bet. One memo with demand, rivals and delivery capacity frames the decision.
Who it is for
E-commerce & D2C brands. Online stores and direct-to-consumer brands choosing pickup points, stockists, pop-ups and cities, and keeping deliveries on time. Every use case for e-commerce & d2c
Best use cases
- A D2C brand going abroad
- A marketplace
- An e-commerce investor
What each run gives you
- An email
The time it saves
Monthly on the 1st at 08:00. Doing the same work by hand takes about 240 minutes each time; it runs about 1 time a month, so it saves about 4 hours a month (an estimate). It is medium: 7 blocks.
The flow, block by block
- On the 1st of every monthTrigger · ScheduleStarts the flow on a timetable.
- The country’s main citiesWhere · Area of interestSets where the flow looks: countries, cities or specific places, or areas you draw on a map.
- People in each cityxMap data · DemographicsWho lives in an area: the number of residents, men and women, and nine age groups, from xMap’s population grid (hexagons of about 0.1 km², about 100 countries).
- Rival storesxMap data · Nearby placesPlaces around a point from xMap’s own places database (300M+ places, refreshed every month): pick the types of place (more than 5,000, such as Restaurant, Cafe, Pharmacy, Hospital or Gas station, or a whole group of them) and how far to look.
- CouriersxMap data · Nearby placesPlaces around a point from xMap’s own places database (300M+ places, refreshed every month): pick the types of place (more than 5,000, such as Restaurant, Cafe, Pharmacy, Hospital or Gas station, or a whole group of them) and how far to look.
- Write the market entry memoxMap AI · xMap LLMTell the AI what to do in plain words.
- Email me the listAction · EmailSends one email per run with all the items, or one email per item.
Every block can be changed after you use the template: the city, the type of place, the score, where the results go.
Use it now
Answer a few questions, enter your work email, and it runs in your own account, kept running until you pause it. Use this template.
How to set it up
- Build your first flow in ten minutes: From a blank page to a flow that emails you a ranked list every morning.
- Ask the map a question: How many of a kind of place, how many people for each, and where the gaps are, answered on the spot.
- Count what is around each of your places: Competitors, footfall magnets or services within a distance of each site.
- Compare sites side by side: Two or three spots measured the same way, one column each, the best of every row marked and the best site and why.
- Location intelligence: Using where things are, and what is around them, to make business decisions.
- Site selection: Choosing where to open a store, branch, clinic or facility.
- How to score candidate store sites: Compare sites on residents, competitors and neighbours, with an AI score and a reason.
More for E-commerce & D2C brands
- Pickup point partners near where people live: Shops near the most people, scored as parcel pickup partners.
- Independent beauty boutiques to stock my brand: Independent boutiques with their owner and an approved wholesale pitch.
- Where to run my next pop-up store: The malls with the most young adults nearby, for a pop-up.
- Independent shops to sign up as marketplace sellers: Independent shops graded as marketplace sellers, with the owner.
- A rival brand’s new physical stores: A rival brand’s new stores and what is around them.
- Gift shops and home stores to stock my products: Independent gift and home stores graded as stockists, in a sheet every week.