Market entry study, refreshed monthly

A market entry study refreshed every month: size, chains, demand, the best areas and the risks.

AdvancedMonthlyAI agent

Investors, analysts & consultantsConsultingFinance

Use this template

What it does

Every month: every place of a category across four cities, grouped by chain and independent, the people around them, an AI agent profiling the strongest areas, a market entry memo from xMap AI, saved to a sheet and your database, and emailed.

In one sentence: Monthly on the 1st at 08:00, in Mumbai, Delhi and 2 more, find gyms and fitness centers in the area, remove duplicates, clean up their categories, count who lives around, sort them by population and keep the top 20, let the AI agent answer, write a report with xMap AI, save them to your database, then add row in Google Sheets and email the list to you.

Why it is useful

A market entry study is usually a one-off that is stale in a quarter. This one refreshes itself monthly with the same method, so you see the market move.

Who it is for

Investors, analysts & consultants. Investors, analysts and consultants who need location numbers they can trust, on a schedule. Every use case for investors & consultants

Best use cases

  • A brand entering the Gulf
  • A consultant running an entry study
  • An investor screening a category

What each run gives you

  • A market entry memo
  • A data sheet and your database
  • An email

The time it saves

Monthly on the 1st at 08:00. Doing the same work by hand takes about 600 minutes each time; it runs about 1 time a month, so it saves about 10 hours a month (an estimate). It is advanced: 12 blocks and 1 tool.

The flow, block by block

  1. On the 1st of every monthTrigger · ScheduleStarts the flow on a timetable.
  2. The citiesWhere · Area of interestSets where the flow looks: countries, cities or specific places, or areas you draw on a map.
  3. Every gymxMap data · Nearby placesPlaces around a point from xMap’s own places database (300M+ places, refreshed every month): pick the types of place (more than 5,000, such as Restaurant, Cafe, Pharmacy, Hospital or Gas station, or a whole group of them) and how far to look.
  4. Each one onceLogic · Remove duplicatesKeeps one of each item when the same one arrives more than once, for example from two searches that overlap.
  5. Chain or independentxMap AI · Place classifierAssigns clean categories and merges duplicate places.
  6. Who lives aroundxMap data · DemographicsWho lives in an area: the number of residents, men and women, and nine age groups, from xMap’s population grid (hexagons of about 0.1 km², about 100 countries).
  7. Best 20 firstLogic · Sort and limitPuts the items in order, and can keep only the first ones: the 10 best rated, the 20 nearest, the highest fit scores.
  8. Profile the strongest areas with the AI agentxMap AI · AI agentAn AI agent: for each incoming message it thinks, uses the blocks you link to its Tools port (data, xMap AI, lookups, your tables, other flows, apps), remembers the conversation and writes an answer in {{reply}}.
  9. Who lives around itxMap data · DemographicsA tool the AI agent uses when it needs itWho lives in an area: the number of residents, men and women, and nine age groups, from xMap’s population grid (hexagons of about 0.1 km², about 100 countries).
  10. Write the market entry memoxMap AI · xMap LLMTell the AI what to do in plain words.
  11. Save the dataApp · Google SheetsCreate, edit, and collaborate on spreadsheets online
  12. Save to my databaseYour data · Save to my databaseSaves the items into a table of your own database (PostgreSQL, BigQuery or Snowflake): each field goes into the column of the same name, the others are left out.
  13. Email me the listAction · EmailSends one email per run with all the items, or one email per item.

Every block can be changed after you use the template: the city, the type of place, the score, where the results go.

Use it now

Answer a few questions, enter your work email, and it runs in your own account, kept running until you pause it. Use this template.

How to set it up

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