Universities for a student account campaign

Universities ranked by young people around and branches near.

MediumMonthly

Banks, lenders & insuranceFinanceEducation

Use this template

What it does

Before the academic year: universities in your cities with how many young people live around each, and the bank branches near, ranked for a student account campaign.

In one sentence: Monthly on the 1st at 08:00, in Chennai and Bangalore, find universities and colleges in the area, count who lives around, count the banks within 1 km of each, work out new fields, sort them by young and keep the top 20, then email the list to you.

Why it is useful

Students choose their first bank at university. The campaign goes where they are.

Who it is for

Banks, lenders & insurance. Banks, lenders, insurers and payment companies finding merchants, checking risk and planning branches. Every use case for banking & lending

Best use cases

  • A retail bank
  • A digital bank
  • A student card issuer

What each run gives you

  • An email

The time it saves

Monthly on the 1st at 08:00. Doing the same work by hand takes about 120 minutes each time; it runs about 1 time a month, so it saves about 2 hours a month (an estimate). It is medium: 8 blocks.

The flow, block by block

  1. On the 1st of every monthTrigger · ScheduleStarts the flow on a timetable.
  2. My citiesWhere · Area of interestSets where the flow looks: countries, cities or specific places, or areas you draw on a map.
  3. UniversitiesxMap data · Nearby placesPlaces around a point from xMap’s own places database (300M+ places, refreshed every month): pick the types of place (more than 5,000, such as Restaurant, Cafe, Pharmacy, Hospital or Gas station, or a whole group of them) and how far to look.
  4. Who lives aroundxMap data · DemographicsWho lives in an area: the number of residents, men and women, and nine age groups, from xMap’s population grid (hexagons of about 0.1 km², about 100 countries).
  5. Bank branches nearbyxMap data · Nearby placesPlaces around a point from xMap’s own places database (300M+ places, refreshed every month): pick the types of place (more than 5,000, such as Restaurant, Cafe, Pharmacy, Hospital or Gas station, or a whole group of them) and how far to look.
  6. Students aroundLogic · Calculated fieldAdds fields worked out from the others: a number, a text or a yes/no.
  7. Best 20 firstLogic · Sort and limitPuts the items in order, and can keep only the first ones: the 10 best rated, the 20 nearest, the highest fit scores.
  8. Email me the listAction · EmailSends one email per run with all the items, or one email per item.

Every block can be changed after you use the template: the city, the type of place, the score, where the results go.

Use it now

Answer a few questions, enter your work email, and it runs in your own account, kept running until you pause it. Use this template.

How to set it up

More for Banks, lenders & insurance