One clean prospect list, every shop once

Jonas leads sales for an organic cosmetics brand in Hamburg. His team of five sells to concept stores and beauty shops. Their prospect list comes from three places, so the same shop shows up two or three times. Reps call stores that already stock them. One owner in Ottensen got four calls in a week, and asked them to stop. With xMap Flows, Jonas built Prospector. Every Monday at eight, across greater Hamburg, Prospector finds the beauty and concept stores, searches the map for zero-waste and organic shops, keeps each shop once, leaves out the ones that already stock the brand, scores how well each one fits, and puts them in the team’s prospect sheet. This Monday, the sheet holds thirty-one fresh shops, each listed once, best fit first. No rep calls a current stockist. In a month the team opens nine new accounts, and the shop in Ottensen orders its first box. Jonas’s team stopped calling the same shop four times. One call is enough now.

The story in words