Footfall and mobility
How busy an area is and when, and what that means for a shop, a site or a campaign.
Checking footfall before you sign a leaseA landlord says the street is busy. How to check it with footfall data in an afternoon, what to compare it with, and which questions footfall cannot answer for you.Footfall and mobility · 2 November 2026 · 5 min readComparing footfall between candidate sites fairlyFootfall numbers only mean something side by side. How to compare candidate sites on equal terms, weigh footfall against rivals, and add where visitors come from.Footfall and mobility · 2 November 2026 · 4 min readHow to find the busiest hour and day around your shopRead the peak hour, the split of the day and the busiest weekday around a shop from footfall data, then use them for opening hours, promotions and deliveries.Footfall and mobility · 2 November 2026 · 5 min readMatching staff rotas to the footfall around each storeMost chains staff every store to the same template. How to use each store’s busy hours and days to shape its rota, and how to check the result against your own sales.Footfall and mobility · 2 November 2026 · 4 min readUsing footfall to choose the place and time for a pop-up or eventA pop-up or a street event has days, not years. How to use footfall to pick the spot, the day and the hours, and why the weather belongs in the same plan.Footfall and mobility · 2 November 2026 · 4 min readWeekday and weekend footfall: why the difference mattersTwo places with the same daily footfall can live opposite weeks. How to measure weekdays and weekends apart, read the ratio, and act on it.Footfall and mobility · 2 November 2026 · 4 min readWhat footfall data measures: people-hours of presence, explainedFootfall counts the hours people spend near a place, not how many different people came. How to read daily footfall, the busiest hour and day, and why it is 10 days behind.Footfall and mobility · 2 November 2026 · 5 min readWhy footfall data arrives days later, and how to work with itFootfall for a given day reaches xMap Flows about ten days after it. Why there is a delay, what the block does about it, and which decisions it does not hurt.Footfall and mobility · 2 November 2026 · 4 min read
Put it to work
Every article here is something an AI employee in xMap Flows can do for you on live data.